The Mahindra Thar has always been more than just an SUV; it’s a statement for those who love adventure and off-road thrills. The new Thar ROXX takes this legacy further by combining a powerful 2.2L diesel engine, improved cabin comfort, and a bolder presence on the road. With a starting price of ₹12.99 lakh, it aims to offer both performance and practicality for enthusiasts and daily drivers alike.
Distinctive and Muscular Design
The Thar ROXX maintains its iconic boxy shape but introduces modern styling cues that enhance its appeal. A redesigned grille, flared wheel arches, and robust bumpers give it a confident stance on both city streets and rugged trails. The SUV manages to stay true to its off-road heritage while feeling more refined, making it suitable for urban driving without compromising its adventurous character.
Strong Diesel Performance
Powered by the 2.2L mHawk diesel engine, the Thar ROXX delivers impressive torque and dependable performance. It handles highway cruising and off-road climbs with ease, providing a smooth and controlled driving experience. The engine is paired with a responsive transmission, ensuring power is delivered efficiently whether you are navigating steep trails or overtaking on highways.
Efficient Mileage for Daily Use
Despite being a rugged SUV, the Thar ROXX offers a practical mileage of around 15 kmpl. This allows for longer drives with fewer fuel stops, making it suitable for both daily commuting and weekend road trips. The diesel engine balances performance and economy, offering a practical solution for lifestyle SUV owners who don’t want to compromise on fuel efficiency.
Comfortable and Functional Interior
Inside, the Thar ROXX features a cabin designed for both comfort and utility. The seats provide ample support for long drives, while improved insulation helps reduce road noise. Practical storage options and a modern infotainment system enhance usability, making the interior well-suited for families, solo travelers, and off-road enthusiasts alike.
Built for Off-Road Adventures
The Thar ROXX stays true to its off-road roots with a capable 4×4 system, high ground clearance, and durable suspension. It can confidently tackle mud, sand, water crossings, and rocky terrain. With underbody protection and robust engineering, the SUV is designed to handle challenging environments, appealing to adventure seekers who demand reliability on tough trails.
Safety Features for Peace of Mind
Safety has been enhanced in the Thar ROXX with a solid body structure, modern braking systems, and stability control. These features provide confidence during city driving as well as off-road excursions. Mahindra has focused on creating a vehicle that is as safe as it is powerful, offering reassurance to both drivers and passengers.
Competitive Pricing and Value
With a starting price of ₹12.99 lakh, the Thar ROXX offers strong value in the lifestyle SUV segment. Considering its diesel engine performance, off-road capability, and upgraded interior, it is positioned as a compelling option for buyers seeking personality, practicality, and adventure in one package.
Conclusion
The Mahindra Thar ROXX successfully combines rugged capability with everyday usability. Its powerful 2.2L diesel engine, practical mileage, bold design, and off-road readiness make it a versatile SUV for a variety of drivers. Whether you are an adventure enthusiast or someone looking for a commanding road presence, the Thar ROXX delivers performance, comfort, and style, making it a standout choice in its segment.
